Sammontana NonMordere social

The disruptive aesthetics and pop energy of the advertising is embodied in this social campaign. The multitude of posts includes the most varied formats: from the series of illustrated cult films, to the works of the most famous artists. The user is called to actively interact with the contents, encouraging sharing and dissemination.
Agency: Auge Headquarter. Art direction: Luca Sorrentino, Gianluca Malimpensa, Stefania Taverna. Copywriter: Federico Anelli. Direzione creativa: Federica Ariagno. Art supervisor: Corina Patraucean.